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Tara Gupta, an author, speaker, and trainer, is a leading force in the professional development for the travel industry. With a background in training and development in organizations and over 25 years of hands-on travel industry experience, Tara’s vision is “To continuously raise the bar of knowledge, skills and abilities of travel professionals in a dynamically changing environment where prospective clients recognize the true value of their services.”
Tara offers keynote speaking, training workshops, and consulting services to travel sales professionals. An outstanding speaker, Tara provides a distinct edge because of her years of hands-on front line travel sales experience and as a top-performer of AAA (North. CA, NV & UT). Moreover, as a tour operator specializing in the Indian sub-continent, Tara offers highly customized, personalized and specialized journeys for the discerning traveler. This enables her to draw real-life examples from her rich travel experiences and her keen understanding of the needs of the traveler. This insight, combined with over twelve years of designing, developing and delivering sales training programs for travel professionals, gives her an insider’s knowledge of what it takes to be successful in selling travel. Through her insightful and practical programs, Tara turns salespeople into prized consultants whom clients ask for by name!
In her highly interactive training programs, Tara focuses on specific methodologies and tools that she developed and used successfully throughout her career. These can be customized to suit the needs of the individual participant at every stage of their career. She helps travel professionals unleash their potential to produce extraordinary results. Tara recognizes that cold-calling does not work for everybody and in every industry. She says, “Strategic networking and tactically mining one’s book of business produce greater results in the travel industry!”
Born in India and educated in India and Switzerland, Tara immigrated to the United States in 1991. She has a master’s degree in English literature and completed her IATA/UFTAA Advanced Diploma from Leysin, Switzerland. She is a marketing consultant (Indian sub-continent) for The Travel Institute, for whom she authored “Destination Specialist – India” courseware for travel agent certification. As an author, Tara’s book 51 Secrets of Success for the Travel Consultant was published in 2009. Tara has written several articles for IATAN Network and has been quoted in several Travel Industry publications.
Website: tara-cts.com and India-by-Design.com for more information.
